Winnie Lim: Marketing Leader with 16 Years of Experience

๐Ÿ‘‹ Hello! Iโ€™m Winnie Lim (limkimkiat)

Iโ€™m a Marketing & Creative Lead with over 16 years of experience spanning graphic design, marketing strategy, and brand management across Malaysia and Singapore. Currently, I serve as Head of Marketing at DY Design & Renovation, where Iโ€™ve led integrated marketing campaigns that generated over RM 1.2 million in revenue within just 12 months.

โญ Highlights of My Work

  • DY Design & Renovation
    Spearheaded a multi-channel marketing strategy that boosted sales for custom renovation projects by 40%, including:
    • Developing over 20 high-converting landing pages
    • Creating bilingual (EN/CH) SEO-optimized content
    • Leading social media campaigns achieving 300,000+ organic views
  • Fengshui World Pte Ltd
    Managed website development (WordPress) and digital advertising initiatives, improving lead generation by 60%.
  • Crascentia Property Management Sdn Bhd
    Delivered more than 1,000 design projects across brochures, social media content, corporate profiles, and event branding.

โ€œWinnie consistently delivers outstanding marketing solutions with creativity and precision. Her strategic thinking has driven measurable results for our team.โ€
โ€” Raymond Tiong, General Manager, DY Design & Renovation

๐Ÿ”ง My Core Skills

  • ๐ŸŽจ Graphic Design: Adobe Photoshop, Illustrator, InDesign
  • ๐Ÿ’ป Web Development: WordPress, Elementor
  • ๐Ÿ“Š Digital Marketing: SEO, Social Media Campaigns, Analytics
  • ๐Ÿ“ˆ Brand Strategy & Positioning
  • ๐Ÿค Leadership & Project Management

Currently, Iโ€™m pursuing an MBA at Universiti Teknologi Malaysia (GPA 4.0) to sharpen my strategic capabilities and prepare for leadership roles in dynamic, multinational environments.

Letโ€™s connect and create something impactful together!

๐Ÿ“ง limsiewyan0218@gmail.com

LinkedIn Profile โ†’ | Download My Resume